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Richards Hose unveiling their new ‘customer friendly’ website.

Trevor Hatton - Wednesday, March 18, 2015

Richards Hose are proud to announce that their new website is up and running. MD Trevor Hatton explains the reasons for the re-vamp: “In a complicated world we wanted to improve the user experience for our customers and those wishing to find out more about what we do. We’ve focused on the site navigation, making it easy to find products quickly, and to ensure that the site works seamlessly across all platforms and devices. So many people these days begin their search for products and services on a smartphone or a tablet and there’s nothing worse than trying to 'pinch and zoom’ to find information on a website that clearly isn’t responsive to the device on which it is viewed. Our customers are busy people and we understand that their time is precious.”

The company brand positioning is also moving away from its roots in firefighting, changing the site address from www.richardsfire.co.uk to www.richardshose.com.

“We supply such a diverse range of trade sectors - from firefighting to passenger shipping and even jetboarding enthusiasts.” Trevor explains. “To just use f'ire’ in our brand identity simply wasn’t reflective of our complete offering.”

The site, completed by Zestisbest features product summaries along with more detailed PDF data sheets which customers can either view online, print or download. “Again - it’s all about making our customers’ lives easy” Says Trevor.

Richards Hose supply a wide range of layflat hoses, parts and accessories. For more information please visit www.richardshose.com or call Trevor or Joe on 01772 651550



 


 

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